Your business is exactly what people are looking for. Now, let’s make sure they can find you.

get your dream brand

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Janelle sitting on a couch smiling

My design studio exclusively works with women-led businesses, crafting brands that are as intentional and ambitious as their founder ☺☺☺

My design studio exclusively works with women-led businesses, crafting brands that are as intentional and ambitious as their founder ☺☺☺

My design studio exclusively works with women-led businesses, crafting brands that are as intentional and ambitious as their founder ☺☺☺

My design studio exclusively works with women-led businesses, crafting brands that are as intentional and ambitious as their founder ☺☺☺

My design studio exclusively works with women-led businesses, crafting brands that are as intentional and ambitious as their founder ☺☺☺

My design studio exclusively works with women-led businesses, crafting brands that are as intentional and ambitious as their founder ☺☺☺

Brand Strategy

Branding

Websites

Design Days

Strategy Sprint

01 / 02

A quick but powerful deep dive, the Strategy Sprint covers all the essentials to build a solid brand foundation. We’ll refine your brand’s purpose, uncover what sets you apart, and craft a brand personality that feels like you. Plus, we’ll look closely at your audience and analyze competitors so you’re set to stand out.

Brand Blueprint

02 / 02

Imagine your brand feeling like a natural extension of you, one that attracts clients who resonate with your message and trust your expertise. The Brand Blueprint is your comprehensive guide to building a brand that resonates and lasts. Together, we’ll dig into your “why,” identify core values, and position you in your niche with clear offerings. From audience insights to a customer journey map, you’ll have everything you need to attract, connect, and retain your people.

Core Brand Kit

01 / 03

The Core Brand Kit is designed to bring clarity and consistency to your brand’s visual identity. We’ll create a cohesive look that feels true to your vision, helping your brand stand out exactly how you want it to. This kit makes sure that every element of your branding works together seamlessly, so you’re able to show up in a way that feels natural and reflects the heart of your business.

Bespoke Brand Kit

02 / 03

The Bespoke Brand Kit is designed for brands that crave a luxurious, highly personalized identity. We’ll dive deep into who you are to create a brand identity that reflects your vision, personality, and aspirations. With this kit, you’ll have a brand that feels authentic, cohesive, and elevated, and is meant to stand out and stay unforgettable.

Just a Logo

03 / 03

Just a Logo is designed for brands who need a clean, professional logo, but don’t need the full branding experience. Perfect for those starting small and want to look professional from the start.

Premade Template

01 / 02

Using a Showit template, we’ll style a premade website to fit your brand’s aesthetic, saving you time and giving you a beautiful, functional site without building from scratch.

Made From Scratch

02 / 02

This is the full custom experience. Together, we’ll create a one-of-a-kind website built to showcase your brand’s unique personality and meet all your business needs. Every page will be designed with intention, giving you a seamless user experience.

Design Days

01 / 01

Reserved exclusively for my past clients, Design Days help you get updates done fast. From packaging design to seasonal graphics and marketing templates, I’ll help you check off that design to-do list like it’s nothing.

my studio specializes in these brands

Coffee Shops

Cocktail Bars

Estheticians

Salons & Spas

Yoga Studios

Photographers

Boutique Shops

Coaches

Janelle sitting on a couch smiling

I BET WE'D BE A
GOOD FIT TOGETHER

MY PROCESS IS
SWEETER THAN
HONEY

Janelle sitting on a couch smiling

step 01  ✿  we connect

We'll grab our fave drinks and meet on Google Meet! We’ll talk all about your project, get to know each other, and map out a plan.

step 02  ✿  we collaborate

You’ll fill me in on all the deets of your business, and I’ll strategize how to bring everything together into a strong, memorable brand.

step 03  ✿  we create

Lauren and I will take care of all the designing and share our strongest concepts with you for your feedback.

step 04  ✿  we share & tell

Your feedback is what makes your designs thrive! Your vision leads the way, and we use our expertise to bring it to life.

step 05  ✿  we refine

We’ll refine the designs based on your feedback until it’s perfect, perfect, perfect. Two rounds of edits are always included.

step 06  ✿  we celebrate

Pop the confetti and bring out the fancy chocolate! Once approved, we’ll send you your final files, organized and ready for you to use.

“Janelle and her team are amazing listeners and take feedback so well! All of the tools I received during the process is MUCH MORE than I was expecting.”

Wild one coffee co ✿ coffee shop

"One of the best business decisions I've made was rebranding with HoneyFig. It's been a year since we rebranded and we still get compliments from customers."

the espresso barn  ✿  coffee shop

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Janelle sitting on a couch smiling

Some catchy headline about a freebie they can download.

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flodesk link

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Meet Us

Meet Us

my services

You created a business that is exactly what the world needs. Now, you just need the world to see that, too.

I'm currently offering custom projects. Send me a message here and we can put together a project that fits your needs perfectly.

Home decor pieces siting together. Sherpa foot stool, candle, and disco balls
Black and white photo of Janelle and her laptop
Eyeglasses on top of two decorative books. Neutral colors
Janelle laying down with her feet in the air.
Side profile of jannelle
Logo of the brand, Wonder LoveLogo of the brand, Olde Goat CafeLogo of the brand, Lift & Sop CoLogo of the brand, Events by Ayi
Mug on top on books, plant and microphone on desk.

Curate a Custom Experience

custom quote & timeline
starting at $2500 usd
2-4 month payment plans available
2 week project timeline minimum

branding

✿ Logos
✿ Color Palette & Brand Fonts
✿ Brand Marks & Icons
✿ Patterns & Textures

marketing materials

✿ Social Media Templates
✿ Thank You Cards
✿ Menus & Business Cards
✿ Packaging

merch

✿ Apparel
✿ Stationery
✿ Tumblers

let's talk custom

My Sweet like Honey Method

START — GETTING IN THE HF CLUB

Say hi in my short contact form and fill me in on what’s going on in your biz and what you’re hoping to achieve. We’ll get on a call and talk through potential solutions and get a solid idea of what we could do together. I’ll send over a project proposal with all the deets, contract and invoice. Once it’s paid and signed, we’ll get your dream brand started!

PHASE 1 — BRAND HEART

We can’t create a brand rooted in your aspirations and your vision without understanding who you are. I’ll send you an intake form and then we'll get on a call to dive into your answers further. Through this phase, we’ll unearth your Brand’s Heart; mission, vision, purpose and why.

phase 2 — STRATEGY DEV

Any successful brand has an aligned and actionable strategy to guide them to where they want to go. I’ll analyze your audience, competition and positioning, then draft some potential solutions we could take your brand in. Through this phase, we’ll craft your unique and true brand strategy—not a design brief disguised as strategy.

phase 3 — IDENTITY DESIGN

Can’t have a brand without the classic logo, color palette and fonts combo. I’ll take your brand's unique approach that we’ve built in Phases 1 and 2 and curate visuals that communicate your story, your vision and your message authentically. Through this phase, we’ll design a bespoke brand identity that makes your brand one to ride or die for. 

My Sweet like Honey Process

LET'S DO IT

START — GETTING IN THE HF CLUB

Say hi through my short contact form and fill me in on what’s going on in your biz and what you’re hoping to achieve. We’ll get on a call and talk through potential solutions and get a solid idea of what we could do together. I’ll send over a project proposal with all the deets, contract and invoice. Once it’s paid and signed, we’ll get your dream brand started gf!

PHASE 1 — SOUL (BRAND HEART)

We can’t create a brand rooted in your aspirations and your vision without understanding who you are. I’ll send you an intake form and then we'll get on a call to dive into your answers further. Through this phase, we’ll unearth your Brand’s Heart; mission, vision, purpose and why.

PHASE 2 — MIND (BRAND STRATEGY)

Any successful brand has an aligned and actionable strategy to guide them to where they want to go. I’ll analyze your audience, competition and positioning, then draft some potential solutions we could take your brand in. Through this phase, we’ll craft your unique and true brand strategy—not a design brief disguised as strategy.

PHASE 3 — BODY (BRAND IDENTITY)

Can’t have a brand without the classic logo, color palette and fonts combo. I’ll take your brand's unique approach that we’ve built in Phases 1 and 2 and curate visuals that communicate your story, your vision and your message authentically. Through this phase, we’ll design a bespoke brand identity that makes your brand one to ride or die for.

the proof is in the pudding portfolio

Curating Conscious Designs That Connect and Captivate.

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Meet Us

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